Entrepreneurial Leadership Seminar 2022
The 2022 ELS provided participating MSc, MAS and doctoral students with a rewarding learning experience: a real business case involving strategy and innovation in close collaboration with senior management of Roche.
The 2022 ELS provided participating MSc and MAS students with a rewarding learning experience: a real case study of strategy and innovation in close collaboration with Roche. Three different teams worked on future-oriented topics in the field of personalised health and data, trade of (anonymised) patient data and decentralised innovation.
The first team explored data concepts for one of Roche’s innovation programmes in the personalised health and data analytics space. The second project was about introducing the trade of anonymised patient data for “medicine credits” to foster the creation of a real-world database while mitigating the financial burden on patients. The third team co-developed a global strategy for one of Roche’s digital innovation units in a decentralised context.
In the final presentations at Roche in Basel, the student teams discussed their findings, gave recommendations to key stakeholders and received valuable feedback in return. Several D-MTEC professors supported and coached the participants during this educational journey.